HALO, I’M PASH
A 12 years experienced designer and storyteller focusing on building 0-to-1 products and revamps broken experiences.
Ready and open to relocate and remote working ✈️
Product Design
Kartu Untung by Superbank: Created a cash prize reward gamification that retains Rp 1,1 million users & kept 40,000 users actively play and claim prize
Superbank Homescreen: Redesigning Superbank’s home platform to enable AI personalization & Increases CTR by 40% in navigation
Ceria by BRI: Redesigning Ceria by BRI Credit Apply journey that led to improve 20% conversion increase
BRI Legal Repository: Iterating the existing legal document repository to improve employee’s concentration for better workflow
Conducting Design Thinking / Sprints have been a huge part of my design process. Throughout my work, getting people involved consistently enables them to understand the impact they make towards users.
Design Work & Explorations
Good Time Cookies
Uni Project: Vicroads
Permata Calendar
Visual Jockey Work: Trees and The Wild
Let’s Start Our Story Together.
emirpashakisyanto@outlook.com
(+62) 811-168-0282